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Windshield Wiper Lenticular

  • Wipers blades are important to safety, but sometimes customers don’t think about them until they need them. Our goal was to educate customers on when to replace their wiper blades and have them consider purchasing Genuine Toyota wiper blades. LMC created a POP display with a moving lenticular graphic and tear off interest cards. The piece was a stunning visual countertop display with functional appeal.
  • Wipers blades are important to safety, but sometimes customers don’t think about them until they need them. Our goal was to educate customers on when to replace their wiper blades and have them consider purchasing Genuine Toyota wiper blades. LMC created a POP display with a moving lenticular graphic and tear off interest cards. The piece was a stunning visual countertop display with functional appeal.

Innovative Point-of-Purchase Display to Drive Wiper Sales

LIEHR developed an engaging lenticular POP display to help dealers increase Sightline wiper sales while promoting customer safety in inclement weather. Since wiper blades are often overlooked until they fail, our goal was to educate customers on when to replace their wipers and encourage them to choose Genuine Toyota wiper blades. The eye-catching display featured a dynamic, moving lenticular graphic that visually demonstrated the importance of clear visibility, along with tear-off interest cards for easy customer engagement. This functional and visually compelling countertop display provided a powerful sales tool for dealers while reinforcing the importance of vehicle safety.

Photography

Capturing Sightline windshield wipers in action on a rainy day was essential to showcasing their superior performance. Photographing through a rain-covered windshield brought the product’s effectiveness to life—demonstrating how Sightline wipers deliver clear visibility, streak-free wipes, and reliable performance in harsh weather conditions.

These dynamic visuals became the foundation of our animated banner ads, rotating through compelling imagery, text, and key messages. The lenticular motion and variation kept viewers engaged, reinforcing the value of Sightline wipers with every frame and ensuring a lasting impression.

Wipers blades are important to safety, but sometimes customers don’t think about them until they need them. Our goal was to educate customers on when to replace their wiper blades and have them consider purchasing Genuine Toyota wiper blades. LMC created a POP display with a moving lenticular graphic and tear off interest cards. The piece was a stunning visual countertop display with functional appeal.